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The largest full-motion digital screen in Europe.

Located opposite the Gateway to Liverpool City Centre – Lime Street Station. Large numbers of tourists, shoppers and commuters pass through the 2009 European Capital of Culture’s main station. The size and quality of this screen enables all brands to vastly increase the amplification of any advertising campaign.

There are 6×10 second slots in a 60 second loop.

Site Information

Impacts

1,717,890 impacts per 2 weeks – including 336,000 pedestrians through the station (DFT 2010)

Size

30.72m wide X 6.72m high

Creative Opportunities

  • Full motion video
  • Creative adaptations: digital layering, multi-messaging, countdown, time part, subtle motion
  • Live local, web, data and creative streaming

For more information download:

Digital Creative Guidelines
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Audience

Environment

Further Information

Please contact info@oceanoutdoor.com

Location

Liverpool Media Wall, Lime Street, Liverpool, L1 1NY / Download map

Downloads

Production Spec
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Audience Demographics

Male

47.1%

Female

52.9%

AB

17.2%

ABC1

44.1%

16-24

15.5%

25-34

17.9%

35-44

19.9%

45-54

17.4%

55+

29.3%

Personicx Data

Semi-detached Success

132
Index versus Granada average
(source ORC)

Adventurous Students

233
Index versus Granada average
(source ORC)

Independent Thinkers

136
Index versus Granada average
(source ORC)

For more information on Personicx data, please refer to this guide:

Personicx Description
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