The iconic digital gateway to the UK’s Capital.

Regarded as the UK’s best digital advertising opportunity, these double-sided high specification screens are located on either side of the A4 elevated section at Hammersmith. Delivering an unavoidable targeting opportunity for the large volumes of vehicular traffic using this main arterial; daily commuters and international audiences travelling between Heathrow and Central London. The two screens are synchronised, increasing the impact of a campaign due to this dual exposure.

They deliver 4 x 10 second slots in a 40 second loop.

The Two Towers / Download .mp4 file

Video

Photos

Site Information

Impacts

3,800,698 impacts per 2 weeks both elevations (DFT 2010)

Size

5m wide x 7.5m high

Creative Opportunities

  • Creative adaptations: multi-messaging, countdown, time part, bluetooth
  • Live data & creative streaming

For more information download:

Digital Creative Guidelines
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Audience

Environment

Further Information

Please contact info@oceanoutdoor.com

Location

Two Towers, A4, London, W6 9PJ / Download map

Downloads

Production Spec
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Site video
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Audience Demographics

Male

48.4%

Female

51.6%

AB

30.6%

ABC1

63.4%

16-24

14.9%

25-34

25%

35-44

22.5%

45-54

17.8%

55+

19.8%

Personicx Data

Flats & Convertibles

182
Index versus ITV London average
(source ORC)

Urban Travellers

135
Index versus ITV London average
(source ORC)

Gourmet Travellers

143
Index versus ITV London average
(source ORC)

For more information on Personicx data, please refer to this guide:

Personicx Description
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